How Salesforce Health Cloud can transform healthcare practices

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Jan 5, 2024
  • Salesforce Health Cloud

In the heart of community-focused healthcare, practices face the challenges of scaling operations, driving efficiency, meeting diverse patient needs, and delivering top-notch care. This blog unveils the success story of how VALiNTRY360 helped a community healthcare practice not only address these challenges but surpass them through the strategic adoption of Salesforce Health Cloud.

Table of Content

The Challenge

The Challenge

Health and Life Sciences organizations are facing unprecedented economic challenges. The need to streamline operations, optimize resources, and cut unnecessary costs is more pressing than ever. In response, health practice leaders are turning to digital transformation as a key strategy to navigate economic uncertainties. This change is extending beyond the traditional electronic medical record. By embracing digital tools like Salesforce Health Cloud the aim is to enhance operational efficiency and create a more resilient and broader foundation to support their organizations.  The challenges include:

Scale and Operational Efficiency

Growing healthcare practices face the dual challenge of scaling while preserving efficiency and remaining patient-centric. VALiNTRY360 has worked with a successful community healthcare practice that addressed this challenge by leveraging Salesforce Health Cloud, a digital business success platform adept at managing patient intricacies, scheduling, and resource allocation.

A Unified Approach to Patient Management

Implementing Salesforce Health Cloud for this community healthcare practice has revolutionized patient information management, offering a holistic view of each patient for more informed decisions. This unified approach supported by Salesforce Health Cloud has streamlined administration, minimized duplications, and fostered a patient-centric model of care.

Driving Efficiency

Improved efficiency has been pivotal to the practice's new success, leveraging Salesforce Health Cloud's integrating capabilities for seamless workflow, from appointment scheduling to billing. This digital transformation has eliminated process bottlenecks, enabling staff to prioritize patient care.

Meeting Diverse Patient Needs

The digitally transformed community healthcare practice caters to a wide variety of diverse needs and is able to achieve highly personalized care through the Salesforce Health Cloud platform. This implementation offers comprehensive patient profiles, allowing healthcare providers to tailor unique approaches for each patient, considering cultural, linguistic, and personal factors in service delivery.

Quality Care

Quality of health care hinges on timely information. Salesforce Health Cloud's robust analytics capabilities provide real-time insights, enhancing clinical decision-making and enabling a much more proactive response to emerging health trends in the community.

Enhancing Patient Engagement

Meeting patient needs extends beyond the clinic walls. Salesforce Health Cloud has enabled this practice to engage with patients more effectively with a 360-degree view. Through secure patient portals and communication tools, the practice can enhance patient education, encourage self-management, and foster an environment of shared decision-making.

Better Care Coordination

Effective communication, facilitated by the power of Salesforce Health Cloud, is integral to the quality care in this practice. The Salesforce Health Cloud digital transformation has been key to ensuring seamless collaboration among healthcare providers, reducing errors, and maintaining alignment in patient care plans across the entire care team 24/7.

Future Growth

As the community healthcare practice scales, Salesforce Health Cloud's adaptability has already accommodated increased patient data, expanded services, better documentation and compliance positioning the practice for continued growth into the future.

The solution

The solution

In envisioning the future of modern healthcare, the vision of this community healthcare practice is centered  on 360-degree patient centric care where cutting-edge functionalities and advanced technologies seamlessly converge. This integration goes beyond conventional healthcare practices, elevating patient care, streamlining operations, and ensuring compliance with industry standards.

The commitment  made by this healthcare practice  is to forge a healthcare ecosystem that is not only technologically advanced but also inherently patient-centric. As VALiNTRY360 brought to light  innovative features ranging from centralized patient accounts to sophisticated elements like telecom integration and telehealth services, our aim was  to shape a transformative healthcare experience that mirrors our clients evolving healthcare landscape. This vision reflects the VALiNTRY360 dedication to the convergence of visionary healthcare practices with the practical implementation of technology, fostering a future where healthcare is both dynamic and deeply patient-focused.

Salesforce Health Cloud is the central hub of the core system and the ultimate single source of truth (data repository) for the entire practice. Salesforce Health Cloud is a robust and user-friendly digital platform to support and elevate the delivery and management of healthcare services. The overarching vision aimed to establish the Salesforce Health Cloud application as the central hub where securely stored, HIPAA compliant health-related information would be easily accessible, fostering a more efficient and streamlined healthcare ecosystem.

The features within this VALiNTRY360 custom configured application of Salesforce Health Cloud were designed to empower, engage, and personalize, ensuring that every patient interaction reflects our commitment to a truly patient-centric model. The following are some of the core features of the application configured by VALiNTRY360.

1. Centralized Patient Accounts: Centralized patient accounts have streamlined healthcare management by consolidating patient information into a unified platform. This approach enhances accessibility, allowing healthcare providers to have a comprehensive view of a patient’s history and needs, promoting more coordinated and personalized care.

2. Patient Clinical Assessments: Patient clinical assessments involve systematic evaluations of a patient’s health status and medical history. These assessments provide crucial insights for healthcare professionals to formulate accurate diagnoses, treatment plans, and ongoing care strategies tailored to individual patient needs.

3. Clinical Documentation: Clinical documentation involves the comprehensive recording of patient encounters, diagnoses, treatments, and outcomes. Accurate and detailed documentation is essential for maintaining a complete medical record, facilitating effective communication among healthcare providers, and ensuring compliance with regulatory standards.

4. Appointment Scheduling: Efficient appointment scheduling systems enhance the patient experience by reducing wait times and optimizing healthcare providers’ time. These systems often incorporate features such as real-time availability, selecting the best clinician, automated reminders, and easy rescheduling options.

5. Patient Reminders: Patient reminders, delivered through various channels like SMS or email, play a crucial role in improving healthcare adherence. Automated reminders for appointments, medication schedules, and preventive care help enhance patient engagement and contribute to better health outcomes.

6. Telecom Integration: Telecom integration in healthcare transforms patient-provider communication, ensuring a continuous and immediate connection between patients and clinicians whenever needed, fostering seamless communication for optimal healthcare delivery.

7. Telehealth: Telehealth bridges the gap for patients, providing convenient access to clinical visits from home. Clinicians benefit by extending their reach and enhancing the patient-clinician connection beyond traditional settings.

8. Critical Task Visibility: Critical task visibility involves real-time tracking and monitoring of essential healthcare tasks based on role. This ensures that front desk and clinicians can efficiently prioritize and address critical tasks, leading to improved patient care and operational efficiency.

9. Lab Order: Lab order capabilities facilitate diagnostic testing by allowing healthcare providers to prescribe specific laboratory tests. Integration of lab orders into Salesforce Health Cloud ensures seamless communication between providers and laboratories, leading to timely and accurate test results.

10. ePrescribing: Integrated electronic prescribing (ePrescribing) enables the providers to electronically send prescriptions to pharmacies. This technology enhances medication management, reduces errors, and improving overall medication adherence for patients.

11. Insurance Eligibility: Verification of insurance eligibility is essential for smooth billing processes and accurate financial transactions. Integrating insurance eligibility checks into the healthcare workflow helps avoid billing discrepancies and enhances the revenue cycle.

12. CPT Coding: Automated CPT coding enhances efficiency and accuracy in the practice billing by reducing manual efforts, minimizing errors, and ensuring timely reimbursement, thereby optimizing revenue cycle management for providers.

13. Mulesoft Integration: Selecting Salesforce MuleSoft to support systems integration was a strategic move, utilizing its platform to seamlessly connect and enhance interoperability among the various key integrations including telecom, labs, Rx, and eligibility. This choice can significantly improve data flow and overall system efficiency, making MuleSoft the optimal solution for healthcare integration.

Outcome and Results

This example of a Salesforce Health Cloud digital transformation revolutionizes healthcare management by consolidating Electronic Medical Records (EMRs) and practice management software into a unified platform. Through seamless automation, it streamlines the entire clinical and operational workflow, enhancing efficiency from initial patient engagement to claims and payroll processes. Utilizing Salesforce Scheduler, it optimizes scheduling for a cohesive patient journey. Advanced configurations enable real-time clinical documentation, and integrated features like appointment reminders, two-way texting, video sessions, and ePrescribing elevate patient engagement. With compliance ensured through configured claims and payroll features, role-based dashboards yield real-time metrics, fostering informed decision-making and ultimately leading to heightened patient satisfaction.

Conclusion

In embracing Salesforce Health Cloud, our community healthcare practice client achieved more than just operational efficiency. It fostered a culture of patient-centric care, enabled informed decision-making, and laid the foundation for sustained growth.

The journey demonstrates the transformative power of technology in elevating a community healthcare practice, ensuring that quality care remains at the forefront of every interaction. Looking towards the future, this community healthcare practice stands ready to meet the evolving challenges with the confidence that comes from a truly scalable, efficient, and patient-focused approach powered by Salesforce Health Cloud.


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